Small changes to product pages and checkout that add up to real revenue.
Product pages that sell
Use large, real photos and short videos, put the key benefit above the fold, and show delivery times and returns near the add-to-cart button.
Reduce checkout friction
Offer express payment options, show all costs early and avoid forcing account creation.
Bring buyers back
Set up abandoned cart emails, post-purchase flows and simple loyalty rewards. Repeat customers are the most profitable growth you can find.